I saw an ad in Fast Company magazine that resonated with me. Our firm shares a philosophy with FM Global that puts the client first and does not allow shareholders and their expectations of quarterly profits to usurp that philosophy. A good insurance company must be stable, they must be there in tough times, in the throes of the storm, in the darkest night. As an independent agent, we partner and represent the best and most stable insurance companies in the marketplace today – for the good of our clients. Diversified has been serving clients for almost 50 years. Our philosophy of putting the client first has never wavered.

That does not mean that we shy away from innovation. No sirree. We are constantly coming up with ways to help our clients in innovative ways. We have a website full of great content, offer client portals to our clients to allow them to more easily manage their risk management programs. We are rolling out a real-time online quoting website for technology companies. We are working towards an online renewal process to make life easier for our clients. As I write this it smacks me as just a bit of corporate gobbledygook – the difference is “it’s all true.” We do care very much for our clients. We consider most of them partners and friends. Getting the best price for the right coverage is an assumptive for us. Our goal is to make risk management as painless as possible. We realize you all have many more positive things to do in running your businesses. Stability + Innovation is something you need.

Click HERE to see the original ad from FM Global. The text of the ad is included below:

THE CASE FOR A MUTUAL INSURANCE COMPANY.

About 175 years ago, our founders decided what kind of property insurance company they wanted to build. They wanted to create the kind of company that exists for the sole benefit of policyholders, not some outside interests.

They wanted to be a mutual company.

While the benefits of mutuality have been obvious ever since, they’re even more evident in difficult times. Times like these.

As a mutual company, we don’t have to worry about the inevitable conflicts that arise between shareholder interests and policyholder interests. We’re able to take a long-term view because our
policyholders are our stakeholders. It’s an approach that has benefited our clients from day one and continues to do so today. Simply because it allows us to focus on providing policyholders with what they need most. Stability. Capacity, Financial strength. And superior claims paying ability.

Our original clients liked the idea of a mutual company 175 years ago, and our current clients like it even more today. While many other companies are seeing their financial ratings slip, ours remain
strong A+ (Superior) from A.M. Best and AA (Very Strong) from Fitch. That’s because safeguarding policyholder interests is our number one priority,

It’s a good time to be a mutual company.
It’s an even better time to do business with one.

FM Global

This entry was posted on Friday, May 1st, 2009 at 9:30 am and is filed under 21st Century Business, Business, Risk Management. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.